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Top Billing meets the design duo behind Ruff Tung
Top Billing speaks to the creative duo behind Ruff Tung
Local fashion brand Ruff Tung are beloved for designing clothes for women of all sizes and whose models are plus size and proud!
It’s the twentieth anniversary of the niche, occasion-wear label founded by Paul Botha and transformed to a retail-ready brand by his creative heirs, Bridget Pickering and Ludwig Bausch.
The design-duo work collectively when it comes to the creative side of things, and split duties for sales, marketing and production.
Recently they have expanded into a beautiful retail space and will be launching a Spring/ Summer collection soon. At a shoot with creative director Cathy Steed, we saw the brand’s emotional impact, turning insecurities into celebrations for women with curves!
At its core, this unique and creative brand is about celebrating diversity in fashion with women of all different shapes and sizes, and we can’t wait to see it thrive for another twenty years!